The Indianapolis Motor Speedway shop is the track's own store for Indy 500, Brickyard and speedway-branded merchandise. It sells apparel, hats, drinkware, die-cast cars, flags and the souvenirs fans used to only find at the gate.
What decides whether an Indianapolis Motor Speedway order goes well is timing and edition. Event-year gear, winner merchandise and limited collectibles move fast, while the evergreen logo range stays in stock and goes on sale more often.
Event-year gear versus evergreen logo gear
Much of the Indianapolis Motor Speedway range is tied to a specific race year. A shirt dated to this year's Indy 500 is the one people want in May, and it is the one that sells out first.
Evergreen pieces carry the wing-and-wheel logo, the Yard of Bricks or the classic speedway script without a date. These are the safer buy if you want something to wear for years rather than a keepsake of one race.
If you want a dated item, buy it before race weekend. After the race, the Indianapolis Motor Speedway shop often pivots to winner gear, and last year's dated stock is where clearance tends to show up.
Winner merchandise and driver items
After each Indy 500, the Indianapolis Motor Speedway shop typically adds merchandise celebrating the winning driver and the Borg-Warner Trophy moment. This gear has a short window of high demand.
Check whether a winner item is in stock or a pre-order before you pay. Pre-order items can ship weeks later, which matters if it is meant as a gift.
Driver-specific merchandise at the speedway shop focuses on the race and the venue. For a full range from one team or driver, the team's own store may carry more.
Hats, sizing and fit
Hats are the Indianapolis Motor Speedway shop's most common purchase, and they come in several constructions. Look for whether a cap is adjustable, snapback or fitted before adding it to the basket.
Fitted caps need your actual head measurement. Adjustable and snapback styles are the easier choice for gifts or when you are unsure of size.
Apparel sizing varies by the brand that made the garment, so read the size chart on each Indianapolis Motor Speedway product page. Unisex tees usually run larger than women's cuts.
Collectibles, die-cast and display pieces
Die-cast Indy cars, commemorative programs, flags and brick-themed items are the collectible side of the Indianapolis Motor Speedway shop. Scale and edition matter more here than price.
Check the scale listed on a die-cast car and whether it is a limited run. A car sold as a winner edition is a different collectible from a generic livery model.
Fragile items like glassware and framed pieces are where shipping damage shows up. Open these on delivery and report problems quickly under the Indianapolis Motor Speedway shop's current returns policy.
Shipping, returns and race-week timing
May is the busiest month for the Indianapolis Motor Speedway shop, and orders placed in race week can take longer to leave the warehouse. Order early if you want gear to wear to the track.
Check the current return window and whether sale or personalised items are final sale before ordering. Custom and clearance pieces are the usual exceptions.
If you are attending, the track store on site sells much of the same range. Online is better for sizes and colours that sell out at the gate.
Gifts for race fans
For a gift, the safest Indianapolis Motor Speedway picks are ones without sizing: a flag, a mug, a die-cast car or an adjustable cap. They also travel well and rarely come back as returns.
If you buy apparel as a gift, choose the evergreen speedway logo over a dated Indy 500 shirt, unless the person was at that year's race. A dated shirt means most to someone who was in the stands.
Where the Indianapolis Motor Speedway savings are
The 20% code is the strongest general option and suits a larger basket of apparel or collectibles. Its name suggests a Mother's Day promotion, so check at checkout that it still applies.
The $10 code beats 20% only on baskets under $50. On a single tee or a cap, the dollar amount can be the better pick.
The $5 hat code is aimed at caps. If your order is one hat, compare it against the percentage codes at checkout and use whichever takes more off.
Indianapolis Motor Speedway codes may exclude pre-orders, winner merchandise or tickets. The store usually accepts one code per order, so test the best one before paying.
Common questions
Does the Indianapolis Motor Speedway shop sell race tickets?
Tickets are handled through the speedway's ticketing pages, not the merchandise store. Coupon codes here are for merchandise.
When is Indy 500 gear cheapest?
After race season, when the Indianapolis Motor Speedway shop clears dated stock. Evergreen logo items also see holiday sales.
Can I buy winner merchandise right after the race?
Often, though some items launch as pre-orders. Check the ship date on the product page.
Are hats one size?
Some are adjustable and some are fitted. The Indianapolis Motor Speedway product page states which.
| Discount | Type | Get the deal |
|---|---|---|
| 10% off | Promo code | View at Indianapolis Motor Speedway → |
| Free shipping | Promo code | View at Indianapolis Motor Speedway → |
| $10 off | Promo code | View at Indianapolis Motor Speedway → |
| 10% off | Promo code | View at Indianapolis Motor Speedway → |
